About us

Small change, big impact


As a global leader in ecommerce, THG understands the importance of helping brands and consumers make a positive impact on the environment.

THG (more:trees) is our commitment to making it easy for individuals, businesses, brands and their customers to become greener and protect our planet's future.

Starting from the ground up, anyone can plant a tree in one simple click.

About THG

THG is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition. It also works with hundreds of third-party brands via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform, THG Ingenuity.  

THG’s own brands include Myprotein, Lookfantastic, GLOSSYBOX and many others, which retail direct to consumers across the globe. THG is based in Manchester, UK, and undertook a record-breaking listing on the London Stock Exchange in September 2020.  

The Group is committed to sustainability, with THG (eco) driving an ambitious sustainability action plan for THG brands and THG Ingenuity clients. 

THG (more:trees) is a key step on the Group’s sustainability journey, which will see it create one of the world’s first green ecommerce platforms.

Find out more at THG.com.  

MoreTrees - website - how we do it (2)

About (more:trees)

Our goal is to help businesses and individuals take impactful climate action to secure the future of our planet now and for generations to come.


Innovation: Constantly developing new ways to make sustainable actions easier, automatic and part of everyday business and lives.

Variety: Expanding the choice of solutions to include different sequestration projects – such as blue carbon – and offer the projects that resonate most with every individual.

Expertise: Being at the forefront of climate action and developments to provide our end users with the greatest offsetting and validation tools, technologies and projects.

Solutions: Providing users with a suite of climate action solutions, including emission calculations and tailored project selections.

MoreTrees - website - how it works

Small change. Big impact.